Why are guys SO much more attractive when they're unavailable?

A guy friend recently got in a relationship and hot damn I've never seen him look so fine. Why does this happen & what's the psychological reasoning behind it? Why do we always want what we can't have even if it was sitting right in front of us completely available just a few months ago?



Submitted May 21, 2019 at 02:16AM

A guy friend recently got in a relationship and hot damn I've never seen him look so fine. Why does this happen & what's the psychological reasoning behind it? Why do we always want what we can't have even if it was sitting right in front of us completely available just a few months ago?

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